NYC TECHmunch Agenda

TECHmunch NYC is a one day conference for food bloggers to bring them up-to-speed on all the latest tools and tactics for building buzz, improving SEO, growing their audience and helping them turn their passion into profit.

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Here’s the full schedule:

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To see a full list of speaker bios, CLICK HERE.




Check-In Coffee & light breakfast sponsored by Chobani.

Location: Astor Center: 399 Lafayette St. (At East 4th St.) New York, NY 10003

No need to print out ticket – pass holders will have name on list.


Welcome by Founder & Local NYC Producer

Babette Pepaj, Founder, & TECHmunch

Nichelle Stephens, Co-Founder, Cupcakes Take the Cake and local NYC TECHmunch Producer


What’s New in Food: Understanding Trends to Enrich Your Content

Lynn Andriani, Food Editor,

Lauren Drell, Assistant Editor,

Karen Seiger, Publisher,

Danielle Gould, Founder,

Moderator: Emily Cavalier, Publisher,

10:55am-11:00am BREAK

A Conversation with Chef Jacques Torres: The Soul of Ingredients and The Love of Food

Chef Jacques Torres (aka “Mr. Chocolate”), Master Pastry Chef, Meilleurs Ouvrier de France (MOF), Chocolatier, Dean of Pastry Arts at The French Culinary Institute, author and the host of the Food Network’s Chocolate with Jacques Torres

Moderator: Nicole Taylor, Host of Hot Grease on Heritage Radio Network

11:30am-11:45am BREAK

A Conversation With Cathy Brooks: Balancing Multiple Online Identities (How to Keep Your Authentic Voice on Various Platforms)

Cathy Brooks, Host, Other than That & Host of Social Media Hour

Moderator: Jessica Lee Binder, Publisher,

12:10pm-12:15pm BREAK

Tips on Creating and Distributing Mouthwatering Multimedia Content

Tanya Edwards,

Eric Issac, Photographer, Snap Food

Eric Rochow, Host & Producer,

Tameeka Ballance, Host & Producer, Tameeka Time

Moderator: Tricia Okin, Web/Graphic Designer


LUNCH Sponsored by and Wichcraft.

Berry Bar sponsored by Driscoll’s.


Designing Presentation by Chris Pearson (Creator of Thesis): User Experience Bootcamp

Chris Pearson, and Creator of Thesis Theme

2:25pm-2:30pm BREAK

A Down and Dirty Conversation about SEO for Food Writing

Joshua Unseth, SEO Expert, SpiderMarket SEO Consulting

Geoff Allen, CEO, Ziplist

Marc Matsumoto,

Moderator: Jennifer Perillo, Recipe Developer and Publisher,


Snack Time! Tasting by sponsored by Chobani.


How to Attract Awesome Brands and Build Partnerships

Jessica Randazza, Manager, Brand Experience at Digitas (KitchenAid)

Emily Schildt, Communications Manager, Chobani

Babette Pepaj, Founder, & TECHmunch

Moderator: Erik Deutsch, Principal, ExcelPR Group & Publisher, PR Mashup

4:35pm-4:40pm BREAK

How to Market your Blog and Turn it into a Brand/Business.

David Leite, author of The New Portuguese Table and Publisher, Leite’s Culinaria

Cathy Erway, author of The Art of Eating In

Adam Salomone, Associate Publisher, The Harvard Common Press

Jackie Gordon, Singing Chef & Owner of Divalicious Chocolate

Moderator: Nichelle Stephens, Co-Founder, Cupcakes Take the Cake


Closing Party Sponsored by The Harvard Common Press

Drinks provided by The Four Roses Bourbon & Brooklyn Brewery

Cocktails, munchies and networking. Bring your cards!